While names of popular products and their features may appear straightforward, picking the wrong name can have a dramatic effect on the brand and user experience.
If you avoid common product naming mistakes and follow the lead of brands that approach product naming from a user-first perspective, you’ll create clear, memorable, consistent terminology that will drive user delight and loyalty.
Walmart Fulfillment Services can make order management less time-consuming and costly for sellers. Here’s what Walmart sellers need to know to get started with WFS.
When you’re battling with similar sellers for the eyes of customers, SEO is a great way to get ahead of the crowd. However, Walmart SEO involves more than just strategic keyword placements—following good seller practices and building a solid reputation as a seller are vital parts of improving SEO on Walmart.
Virtual influencers are a rising trend in influencer marketing. Rather than real people, they’re characters whose personalities and behavior are entirely manufactured by teams of AI and marketing experts. While the idea of them may seem dystopian to some consumers, growing interest in virtual influencers could lead to a shift in where consumers focus their attention. To get ahead of the trend, here's everything you need to know as an SMB.
Multichannel selling fosters expansion by putting merchants’ products in front of a wider audience. Sellbrite research has found that sellers on three or more channels generate 143% more revenue than sellers on fewer channels. Along with increasing revenue, multichannel selling helps sellers reduce risk and acquire new customers.
Retaining customers is the main driver of revenue for any company. So, for a business to grow, owners and operators need to understand how to manage and prevent customer churn.
On Walmart.com, sellers will have access to a large marketplace that is less competitive than platforms like Amazon. At the same time, dropshippers can reach far more shoppers than if they created an online store from scratch.
We’ll be covering what Walmart dropshipping is and how you can get started dropshipping through this unique channel.
Doing one push-up a day, writing one line a day might seem easy and unambitious. But that’s how you build a practice and, ultimately, achieve a big goal. Celebrating small wins might seem silly, but each one is a step toward reaching big dreams.
In its 2020 report, SiteLock found that the average website experienced 94 attacks per day, up 52% from the prior year. The report also found that WordPress sites are “three times as likely to have malware as non-CMS sites.”
A WordPress security plugin protects your WordPress site from malware, brute-force attacks, and hacking attempts. To help you protect your customers, revenue, and website, we’ve curated a list of the best WordPress security plugins you shouldn’t go without.
Global retail ecommerce sales increased by $926 billion between 2019 and 2020, according to eMarketer. Of those numbers, WooCommerce powers 30% of ecommerce stores, making it a popular choice among ecommerce sellers.
While setting up WooCommerce is a fairly easy process, there are things you can do to ease your selling journey from the start. To get off on the best foot possible, we’ve put together reasons why you should consider the platform, as well as a WooCommerce tutorial to help you get started.
Although WooCommerce is free to use, there are additional costs and fees to running a store—which you might not realize until you’ve already spent a lot of time setting up your store.
Take these WooCommerce pricing factors into consideration when deciding whether to run your store on the platform. Knowing exactly how much you need to spend to launch your store will minimize problems in the long run.
With Pattern by Etsy, building an online store doesn’t have to be separate from Etsy. Launched in 2017, the platform allows sellers to create personalized websites hosted by Etsy, making it easy for any seller to have their own website.
The choice to use Pattern by Etsy depends on a number of factors such as price and features. You want to make sure you’re informed about the platform before signing up. In this piece, we’ll walk you through Pattern by Etsy to help you make the best choice.
Most people think of Twitter as a dumpster fire of strong, opinionated content—not a library of knowledge. But for ecommerce sellers, the platform is incredibly valuable for learning how to build and grow an online store.
If you’re looking for ecommerce best practices for different platforms or just a community of like-minded people, we’ve got you covered. From ecommerce store owners to tech founders to writers and consultants, we have listed out active ecommerce experts on Twitter in reverse alphabetical order (just to keep things interesting).
When a customer wants to buy a t-shirt, chances are they will be looking for variations of that shirt with different designs and sizes. In WooCommerce, these variations are known as variable products.
With the WooCommerce variable product feature, you can create specific products that have multiple variations. In this guide, you’ll learn how to set up WooCommerce variable products so you can easily get started with offering your customers different options for your product.
Have you ever wanted to start an online store but didn’t want to deal with inventory management, fulfillment, shipping, or any other ecommerce shenanigans? Then dropshipping might be perfect for you.
Dropshipping is an order fulfillment method where the seller doesn’t make or stock products but instead uses a third-party supplier to ship products to customers. With WooCommerce, anyone can create a store and start selling — it’s a win-win combination. If you’re considering WooCommerce dropshipping, read on for everything you need to know about it.